Google Ads: New Multi-Format Ads For Video Reach Campaigns

Google Ads’ new multi-format ads offer advertisers a broader reach on YouTube with in-stream, in-feed, and Shorts ads.

  • Google Ads introduces in-feed and Shorts ads in multi-format ad options.
  • VRC uses bumper ads and skippable in-stream, non-skippable in-stream, in-feed, and Shorts ads to reach more audiences.
  • Utilizing three ad formats maximizes brand exposure at a lowered CPM.

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